Digital Marketing
Digital marketing is the act of promoting products and services through digital channels, such as social media, SEO, email, and mobile apps. Any form of marketing that involves electronic devices is considered digital marketing.
The History of Digital Marketing
Digital marketing was popularized in the early 2000s, but digital marketing has been around much longer.
the first digital marketer in history. His name was Guglielmo Marconi, and he was born in 1874.
In 1896, he was the first human to demonstrate a “public transmission of wireless signals.”
He invented the radio. Shortly after his demonstration in England, Morse signals were transmitted across open water.
While it would take another 10 years for the radio to reach the general public, it sure didn’t take the creators long to realize they could use it to sell stuff.
The first live broadcast was from an opera performance at the Met and guess what people did after it? They bought show tickets, Digital marketing was born.
Guglielmo Marconi
What all will be covered in this course?
• Social media
• Content marketing
• Website marketing
• SEO (search engine optimization)
• PPC (pay per click) advertising
• Web-based advertising
Who can enroll on this course?
- Graduates or under-graduates.
- Diploma holders with basic computer knowledge
| Course Type | Duration | Fee |
|---|---|---|
Digital Marketing for beginners | 45 Days | RS 1,299/- |
Diploma in Digital Marketing | 3 Months | RS 9,999/- |